“How New Belgium Brewing Sold the Company – and Became More Successful in the Process”
As party of the Return on Values Project, New Belgian Brewing – makers of Fat Tire Beer – produced a video outlining how becoming employee-owned has positively affected both their employees and their profits. New Belgian Brewing started with a partial ESOP in 2000. Since the end of 2012, the 456 employees in the New Belgian Employee Stock Ownership Plan have owned 100% of the company.
“There are few times in life where you get to make choices that will have multi-generational impact – this is one of those times. We have an opportunity to write the next chapter of this incredible story and we’re really excited about that,” said New Belgium CEO and co-founder, Kim Jordan. “We have always had a high involvement ownership culture and this allows us to take that to the next logical level. It will provide an elegant succession framework that keeps the executive team intact ensuring our vision stays true going forward.”
